The Heuer Reference 844, also known as the "Monnin" diver, is one of the most significant models in Heuer's history, credited with saving the company from the quartz crisis in the late 1970s. It established the design template for all subsequent professional dive watches from the brand, eventually evolving into the iconic TAG Heuer 1000 series. The earliest "Mark I" and "Mark II" variants were manufactured in France and are signed "G. Monnin" inside the caseback. Production shifted to Switzerland in late 1980 for variants 844-2 through 844-5.
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About the Brand
Heuer: Picture a race car driver in 1970, and there’s a good chance they’re wearing a Heuer chronograph. The brand is closely associated with motorsport and performance timing, with roots in racing that date back to the 1930s. Known for its bold, sporty designs, Heuer became part of the TAG Group in 1985, forming the brand known today as TAG Heuer. Watches produced under the original Heuer name remain highly desirable and are celebrated for their iconic vintage styling.